The econometrics of individual risk : credit, insurance, and marketing /
Christian Gourieroux, Joann Jasiak.
- Princeton, N.J. : Princeton University Press, c2007.
- xii, 241 p. : ill. ; 25 cm.
Includes bibliographical references and index.
0691120668 9780691120669
2006933832
Risk (Insurance) Banks and banking--Risk management. Marketing--Risk management.