Library of Ken Walker International University Search for 'Provider:Harvard Business School Press,'

What is marketing? /

By Silk, J. Alvin. Boston, Mass. : Harvard Business School Press, 2006 . xii, 207 p. : 24 cm.. 9781422104606 (pbk.)

By Hamel, Gary.. Boston, Mass. Harvard Business School Press 2007 . xiv, 272 p. : 25 cm.. 9781422102503 (hbk. : alk. paper) | 1422102505

Boston, Mass. : Harvard Business School Press, 2006 . xviii, 230 p. : 24 cm.. 1591397626 (alk. paper) | 9781591397625