Library of Ken Walker International University Search for 'su:"Marketing"'

What is marketing? /

By Silk, J. Alvin. Boston, Mass. : Harvard Business School Press, 2006 . xii, 207 p. : 24 cm.. 9781422104606 (pbk.)

Upper Saddle River, N.J. : Wharton School Pub., 2006 . xvi, 359 p. : 25 cm.. 0131873709 (hardback : alk. paper) | 9780131873704

By Misner, Ivan R.,. Austin, Tex. : Bard Press, 1997 . 223 p. : 25 cm.. 1885167288 (hardcover) | 188516727X (pbk.)

By Allen, Frederick,. New York, NY : HarperBusiness, 1994 . xii, 500 p., [32] p. of plates : 25 cm.. 0887306721 :

By Grönroos, Christian,. Lexington, Mass. : Lexington Books 1990 . xxii, 298 p. 24 cm.. 0669200352 (alk. paper)

By Farris,W.Paul. Upper Saddle River, N.J. : Wharton School Pub., 2006 . xvi, 359 p. : 25 cm.. 0131873709 (hardback : alk. paper) | 9780131873704

By Anderson, Chris,. New York Hyperion 2006 . xii, 238 p. 25 cm.. 1401302378 | 9781401302375 | 1401308600 (pbk.) | 9781401308605 (pbk.)

Boston, Mass. : Harvard Business School Press, 2006 . xviii, 230 p. : 24 cm.. 1591397626 (alk. paper) | 9781591397625

By Silk, Alvin J.. Boston. Mass. Harvard School Pr. 2006 . XII, 207 Seiten 9781422104606 | 1422104605

By Gourieroux, Christian,. Princeton, N.J. : Princeton University Press, 2007 . xii, 241 p. : 25 cm.. 0691120668 | 9780691120669