000 01516nam a22003737a 4500
001 2453801
003 OSt
005 20210426115348.0
008 891017s1990 maua b 001 0 eng
010 _a 89029201
020 _a0669200352 (alk. paper)
040 _aDLC
_cDLC
_dDLC
_beng
041 _aeng
050 0 0 _aHD9980.5
_b.G776 1990
080 _a005
_bG-86
082 0 0 _a658.8
_220
100 1 _aGrönroos, Christian,
_d1947-
245 1 0 _aService management and marketing :
_bmanaging the moments of truth in service competition /
_c/ by: Lexington Books
260 _aLexington, Mass. :
_bLexington Books
_cc1990.
300 _axxii, 298 p.
_bill.
_c24 cm.
440 0 _aIssues in organization and management series
504 _aIncludes bibliographical references (p. 277-291) and index.
650 0 _aService industries
_xMarketing.
650 0 _aManagement
_9324
650 0 _aCustomer services.
653 _aმართვა
653 _aსერვისების ინდუსტრია
856 4 2 _3Contributor biographical information
_uhttp://www.loc.gov/catdir/enhancements/fy0607/89029201-b.html
856 4 2 _3Publisher description
_uhttp://www.loc.gov/catdir/enhancements/fy0607/89029201-d.html
856 4 1 _3Table of contents only
_uhttp://www.loc.gov/catdir/enhancements/fy0607/89029201-t.html
906 _a7
_bcbc
_corignew
_d1
_eocip
_f19
_gy-gencatlg
942 _2udc
_cBK
999 _c1016
_d1016