000 01115nam a22003017a 4500
001 3013629
003 OSt
005 20210422053931.0
008 940318s1994 nyuaf b 001 0 eng
010 _a 94010397
020 _a0887306721 :
_c$25.00 ($35.00 CAN)
040 _aDLC
_cDLC
_dDLC
050 0 0 _aHD9349.S634
_bC533 1994
080 _a65
_bA-38
082 0 0 _a338.7/66362/0973
_220
100 1 _aAllen, Frederick,
_d1948-
245 1 0 _aSecret formula :
_bhow brilliant marketing and relentless salesmanship made Coca-Cola the best-known product in the world /
_cFrederick Allen.
250 _a1st ed.
260 _aNew York, NY :
_bHarperBusiness,
_cc1994.
300 _axii, 500 p., [32] p. of plates :
_bill. ;
_c25 cm.
504 _aIncludes bibliographical references (p. [473]-476) and index.
610 2 0 _aCoca-Cola Company
_xHistory.
650 0 _aSoft drinks
_xMarketing.
653 _aბიზნესი
906 _a7
_bcbc
_corignew
_d1
_eocip
_f19
_gy-gencatlg
942 _2udc
_cBK
999 _c784
_d784